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A coordinated, strategic plan called a mutual action plan (MAP) makes it easier for customers to buy from you. This is a living document that all parties utilize to specify exactly what must happen and by when to seal the deal. It was produced by the seller's team with the customer's buy-in.
Deals are vastly more likely to close when buyer confidence is high and the path to close (onboard and beyond) is easy to understand among all stakeholders. That’s why all CEOs and sales leaders to have their sales teams create a Mutual Action Plan (MAP) with buyers.
Mutual Action Plan designed by Tracup involves five sections targeted at different goals, processes, tools, and elements required to authenticate, onboard, and recognize value from the vendor which serves as a single source of truth.
Doc
Mutual Action Plan(MAP)
Stakeholders
Pilot Success Criteria
Action Items Tracker
Meeting Notes
Resources
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